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How to Become a Rock Star Chef in the Digital Age How to Become a Rock Star Chef in the Digital Age

  • 作者:Garcia, Mark
  • 出版社:Baker & Taylor Books
  • 出版日:2018/1/16
  • ISBN:9781630471019
  • 金石碼:203c410768211
  • 語言:英文
  • 裝訂:平裝
  • 適讀年齡:全齡適讀
  • 定價:593 元
  • 特價:9534(可得紅利5點)
  • 紅利優惠價:87518(折抵說明)
  • 紅利可抵:16
  • 信用卡紅利:可折抵多家銀行 (扣抵說明)
  • 運送方式:全球配送 香港到店 國內宅配
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How to Become a Rock Star Chef in the Digital Age
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How to Become a Rock Star Chef in the Digital Age

  • 簡介


    Digital Marketing and Celebrity Chef Branding expert Mark Garcia shares hard-won advice and real life examples on how chefs, restaurateurs and food-service professionals can connect and engage with customers, so that they can dominate their competitive marketplace.In his passionate, streetwise style, Chef Mark Garcia mission is to strengthen the positioning and messaging of chefs, restaurateurs and food-service professionals by training them on best practices and techniques that lead to profitable digital marketing campaigns and promotions.With the massive proliferation and constant evolvement of digital, social and mobile media platforms in the past few years, the winning recipe of content and engagement is different now. Yes, one must still have tremendous cooking talent, serve their customers flawlessly and provide value to the marketplace, but no entrepreneur, brand manager or corporation can deny the power and intimacy of digital marketing.In the end, it all about how you engage and serve your customers and potential customers.As a culinary professional, foodie or entrepreneur, your perspective and experiences have greater importance and market value than you probably ever dreamed. You can make a difference in the world. One of the best ways to do that is to learn how to harness the power of the New Digital EconomyIn How To Become A Rock Star Chef, legendary trainer Chef Mark Garcia gives you a peek behind the kitchen door into the New Digital Economy and reveals a simple 11-Step plan on how chefs, restaurateurs and food-service professionals can strategically position themselves, their brands or their services in the digital marketplace and significantly increase their bottom line.

詳細資料top

級別:全一冊
頁數:160
規格:21.6*14*0.9 cm
系列名稱:11 Steps to Dominate Your Market in the New Digital Economy

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