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企業/經濟 -

企業/經濟共有48本

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  • SuperpowerSuperpower Gold, Russell Baker & Taylor Books 出版 2019/6/25出版

    The author of The Boom, “the best all-around book yet on fracking” (San Francisco Chronicle), turns his attention to renewable energy pioneer Michael Skelly, whose innovations, struggle, and persistence represent the groundbreaking changes underway in American energy.The United States is in the midst of an energy transition. We want to embrace renewable energy sources like wind and solar and rely less on dirty fossil fuels. We don’t want to keep pumping so many heat-trapping gases into the atmosphere. A transition from a North American power grid that is powered mostly by fossil fuels to one that is predominantly clean requires a massive building spree—billions of dollars’ worth. Enter Michael Skelly, an infrastructure builder who began working on wind energy in 2000, when many considered the industry a joke. Eight years later, Skelly helped build the second largest wind power company in the United States—which was sold for $2 billion. Wind energy was no longer funny; it was well on its way to powering more than six percent of the electricity in the United States. In Superpower, award-winning journalist Russell Gold tells Skelly’s story, which parallels our nation’s evolving relationship with renewable energy. Along the way, we meet Skelly’s financial backers, a family that pivoted from oil exploration to renewable energy; the farmers ready to embrace the new “cash crop”; the landowners prepared to go to court to avoid looking at spinning turbines; and utility executives who concoct fiendish ways to block renewable energy. Gold also shows how Skelly’s new company, Clean Line Energy, conceived the idea for a new power grid that would allow sunlight in Arizona to light up homes in cloudy New Hampshire, and even take wind from the Great Plains to keep air conditioners running in Atlanta. Thrilling, provocative, and important, Superpower is a fascinating look at America’s future.

    9 特價 851
  • Time and the GenerationsTime and the Generations Dasgupta, Partha Columbia Univ Pr 出版 2019/6/25出版

    Time and the Generations blends economics, philosophy, and ecology to offer an original lens on the difficult topic of global population. Partha Dasgupta provides tentative answers to two fundamental questions: What level of economic activity can our planet support over the long run, and what does the answer say about optimum population numbers?

    9 特價 1411
  • Storey's Guide to Raising SheepStorey's Guide to Raising Sheep Simmons, Paula Storey Books 出版 2019/6/25出版

    The updated 5th edition of the classic best-selling guide to raising sheep now features full-color photography and completely updated information for a new generation of small-scale farmers and homesteaders.

    9 特價 786
  • Storey's Guide to Raising SheepStorey's Guide to Raising Sheep Simmons, Paula Storey Books 出版 2019/6/25出版

    Storey’s Guide to Raising Sheep is the best-selling, most trusted reference for farmers and backyard homesteaders with any size flock. The fifth edition is now updated to include full-color illustrations and photographs throughout, including a gallery of the best breed choices for both meat and fiber. With their small size and gentle dispositions, sheep are one of the easier livestock species to raise and offer varied marketing opportunities, including meat, wool, and milk. Detailed instructions and graphics lead readers through every essential procedure, including shearing, building a lambing shed, breeding and lambing, butchering, and marketing.

    9 特價 1101
  • La receta del 憖ito/ The Recipe for SuccessLa receta del 憖ito/ The Recipe for Success Barrientos, Juan Manuel Aguilar 出版 2019/6/25出版

    Juan Manuel Barrientos, uno de los los emprendedores jóvenes más exitosos en el país revela sus secretos para crear empresa y volver los sueños realidad.   Este es un libro para soñadores. En estas páginas Juan Manuel Barrientos, uno de los cocineros y empresarios colombianos de más rápido ascenso en el mundo de los negocios y el emprendimiento revela todos sus secretos. Este libro es una guía que te enseñarán las claves para convertirte en un emprendedor exitoso del siglo XXI, a partir de la experiencia de un hombre joven que alguna vez tuvo un sueño y lo cumplió. Este libro está dirigido a aquellos ¨locos¨ que un día decidieron crear su propia empresa, poner en marcha sus emprendimientos, y ahora deben mantenerlos a flote.   Pero también es para ti, que todos los días, en todo momento, en cualquier lugar, se te ocurren ideas de negocio e imaginas un mundo con tu propia empresa. Si necesitas un empujón para tomar la decisión, arriesgarte y hacer tus sueños realidad, este libro es para ti. ENGLISH DESCRIPTION Juan Manuel Barrientos, one of Colombia’s most successful young entrepreneurs, reveals his secrets for creating a business and turning dreams into reality.   This is a book for dreamers. In its pages, Juan Manuel Barrientos, one of the world’s most up-and-coming chefs and entrepreneurs, reveals all his secrets. This book is a guide that will teach you the keys to becoming a successful entrepreneur in the 21st century, through the experiences of a young man who once had a dream and achieved it. This book is directed at those “crazy” people who one day decided to create their own businesses, launch their ventures, and must now keep themselves afloat.   But it is also for you who, every day, at all times, in all places, think of business ideas and imagine a world in which you have your own company. If you need a push to make the decision, take the leap, and make your dreams come true, this book is for you.

    9 特價 565
  • ConspiracyConspiracy Holiday, Ryan Portfolio 出版 2019/6/25出版

    An NPR Book Concierge Best Book of 2018!A stunning story about how power works in the modern age--the book the New York Times called "one helluva page-turner" and The Sunday Times of London celebrated as "riveting...an astonishing modern media conspiracy that is a fantastic read." Pick up the book everyone is talking about.In 2007, a short blogpost on Valleywag, the Silicon Valley-vertical of Gawker Media, outed PayPal founder and billionaire investor Peter Thiel as gay. Thiel's sexuality had been known to close friends and family, but he didn't consider himself a public figure, and believed the information was private. This post would be the casus belli for a meticulously plotted conspiracy that would end nearly a decade later with a $140 million dollar judgment against Gawker, its bankruptcy and with Nick Denton, Gawker's CEO and founder, out of a job. Only later would the world learn that Gawker's demise was not incidental--it had been masterminded by Thiel.For years, Thiel had searched endlessly for a solution to what he'd come to call the "Gawker Problem." When an unmarked envelope delivered an illegally recorded sex tape of Hogan with his best friend's wife, Gawker had seen the chance for millions of pageviews and to say the things that others were afraid to say. Thiel saw their publication of the tape as the opportunity he was looking for. He would come to pit Hogan against Gawker in a multi-year proxy war through the Florida legal system, while Gawker remained confidently convinced they would prevail as they had over so many other lawsuit--until it was too late. The verdict would stun the world and so would Peter's ultimate unmasking as the man who had set it all in motion. Why had he done this? How had no one discovered it? What would this mean--for the First Amendment? For privacy? For culture?In Holiday's masterful telling of this nearly unbelievable conspiracy, informed by interviews with all the key players, this case transcends the narrative of how one billionaire took down a media empire or the current state of the free press. It's a study in power, strategy, and one of the most wildly ambitious--and successful--secret plots in recent memory.Some will cheer Gawker's destruction and others will lament it, but after reading these pages--and seeing the access the author was given--no one will deny that there is something ruthless and brilliant about Peter Thiel's shocking attempt to shake up the world.

    9 特價 536
  • Digital CashDigital Cash Brunton, Finn Princeton Univ Pr 出版 2019/6/25出版

    The fascinating untold story of digital cash and its creatorsrom experiments in the 1970s to the mania over Bitcoin and other cryptocurrenciesBitcoin may appear to be a revolutionary form of digital cash without precedent or prehistory. In fact, it is only the best-known recent experiment in a long line of similar efforts going back to the 1970s. But the story behind cryptocurrencies like Bitcoin and its blockchain technology has largely been untoldntil now. In Digital Cash, Finn Brunton reveals how technological utopians and political radicals created experimental money to bring about their visions of the future: protecting privacy or bringing down governments, preparing for apocalypse or launching a civilization of innovation and abundance that would make its creators immortal.The incredible story of the pioneers of cryptocurrency takes us from autonomous zones on the high seas to the world most valuable dump, from bank runs to idea coupons, from time travelers in a San Francisco bar to the pattern securing every twenty-dollar bill, and from marketplaces for dangerous secrets to a tank of frozen heads awaiting revival in the far future. Along the way, Digital Cash explores the hard questions and challenges that these innovators faced: How do we learn to trust and use different kinds of money? What makes digital objects valuable? How does currency prove itself as real to us? What would it take to make a digital equivalent to cash, something that could be exchanged but not copied, created but not forged, and which reveals nothing about its users?Filled with marvelous characters, stories, and ideas, Digital Cash is an engaging and accessible account of the strange origins and remarkable technologies behind today cryptocurrency explosion.

    9 特價 849
  • Cooperative StrategyCooperative Strategy Child, John Baker & Taylor Books 出版 2019/6/25出版

    Cooperation has become the leading strategy adopted by business and other organizations. It is taking on new forms that are adapted to changing market expectations and technological possibilities in the rapidly evolving business environment. This new edition of Cooperative Strategy provides a comprehensive view of the practical and theoretical literature concerning cooperative strategies, and the alliance and network organizational forms that are the enablers of these strategies. It takes the reader through the stages of developing a cooperative alliance, from choosing a cooperative form and selecting partners, to establishing an alliance and managing the process of cooperation. It examines cooperative strategies in different sectors as well as internationally, and discusses performance criteria and evolution of cooperation over time. With insights from internationally recognized experts on cooperative strategy, this book presents extensive research on the topic while also addressing practical issues of alliance management.

    9 特價 2013
  • The Invisible Hand?The Invisible Hand? Van Bavel, Bas Baker & Taylor Books 出版 2019/6/25出版

    The Invisible Hand? offers a radical departure from the conventional wisdom of economists and economic historians, by showing that 'factor markets' and the economies dominated by them -- the market economies -- are not modern, but have existed at various times in the past. They rise, stagnate, and decline; and consist of very different combinations of institutions embedded in very different societies. These market economies create flexibility and high mobility in the exchange of land, labour, and capital, and initially they generate economic growth, although they also build on existing social structures, as well as existing exchange and allocation systems. The dynamism that results from the rise of factor markets leads to the rise of new market elites who accumulate land and capital, and use wage labour extensively to make their wealth profitable. In the long term, this creates social polarization and a decline of average welfare. As these new elites gradually translate their economic wealth into political leverage, it also creates institutional sclerosis, and finally makes these markets stagnate or decline again. This process is analysed across the three major, pre-industrial examples of successful market economies in western Eurasia: Iraq in the early Middle Ages, Italy in the high Middle Ages, and the Low Countries in the late Middle Ages and the early modern period, and then parallels drawn to England and the United States in the modern period. These areas successively saw a rapid rise of factor markets and the associated dynamism, followed by stagnation, which enables an in-depth investigation of the causes and results of this process.

    9 特價 1260
  • 101 Tough Conversations to Have With Employees101 Tough Conversations to Have With Employees Falcone, Paul Baker & Taylor Books 出版 2019/6/25出版

    This second edition of the bestselling guide by top human resources author Paul Falcone provides guidance for managers, including sample dialogues for how to broach uncomfortable conversations across a wide range of issues.Inappropriate workplace conduct, lateness, sexually offensive behavior, not to mention productivity and communication issues… these are just a few of the uncomfortable topics bosses must sometimes discuss with their employees. Paul Falcone’s 101 Tough Conversations to Have with Employees, Second Edition, offers realistic sample dialogues managers can use to facilitate clear, direct interactions with their employees, helping to sidestep potential awkwardness and meet issues head-on. This practical, solutions-oriented book walks readers through some of the most common--as well as the most serious--employee problems managers are likely to encounter. While covering everything from substandard performance reviews to progressive disciplinary warnings and termination meetings, the second edition of this bestselling resource offers readers twenty brand-new scenarios covering current hot-button issues like sexual harassment, high employee turnover, FMLA abuse, ADA accommodations, team turnarounds, and compensation conflicts. This trustworthy guide helps managers treat their people with dignity and respect, focusing not just on what to say but also on how to say it. It provides proven techniques managers can use to protect themselves and their organizations--and get the very best from their employees.

    9 特價 788
  • Sobrevivir al fracaso/ Surviving failureSobrevivir al fracaso/ Surviving failure Gasca, Leticia Baker & Taylor Books 出版 2019/6/25出版

    «El fracaso de un negocio apesta, provoca dolores de cabeza, corazón y billetera. Sin embargo, se trata de una de las experiencias humanas más comunes y menos exploradas»   Con estas palabras presenta su libro Leticia Gasca, cofundadora de Fuckup Nights y directora del Failure Institute, el único instituto en el mundo dedicado al estudio del fracaso en los negocios, y nos sorprende al revelarnos algunos datos que suelen quedar fuera de las estadísticas: 95% de los productos que se lanzan al mercado fracasan y 80% de los negocios que se emprenden cierran antes de cumplir los dos años. Es decir que solo 20% es exitoso, y es de esta minoría que se nutren las teorías sobre empresas exitosas. ¿Por qué ocurre esto? Porque en general solemos tomar al fracaso como un tabú.   Este es el espacio sobre el que se propone echar luz la autora de estas páginas: el conformado por aquellas historias ocultas, por lo que no pudo ser, por los emprendedores que fracasaron, los resilientes y los resignados. Y a la vez, y como consecuencia, ilumina también el costado no hegemónico del planeta: el de Latinoamérica y el conjunto de los países que no forman parte del primer mundo. Allí la realidad acerca del éxito empresarial es otra.  En palabras de su autora: «Estas páginas tienen la intención de compartir el conocimiento que existe en torno a cómo prevenir el fracaso en un negocio y cómo combatirlo, pero también aquel que se relaciona con aceptarlo y cerrarlo con todas las de la ley para recuperarse y seguir adelante». ENGLISH DESCRIPTION A business failure sucks, it causes headaches, heartaches, and wallet aches. However, it is one of the most common and least talked-about human experiences.   This is how co-founder of Fuckup Nights and director of the Failure Institute, the only institute in the world devoted to the study of business failures, Leticia Gasca begins her book and surprises us by revealing important data that is often left out of statistics: 95% of the products that are launched on the market fail, and 80% of the new businesses that open, close before the two-year mark. That is to say that only 20% are successful, and it is from this small percentage that all theories about successful companies are developed. Why does this happen? Because in general we tend to take failure as a taboo.   It is about this subject matter that the author proposes to shed some light on: those hidden stories, those entrepreneurs who failed, the resilient ones, and the ones who gave up. As she states: “in these pages I intend to share the knowledge about how to prevent a business failure, but also on a very important aspect of it: accepting it and closing it properly in order to recover from it and move forward.”

    9 特價 534
  • El mapa de la abundancia / The Map to AbundanceEl mapa de la abundancia / The Map to Abundance Lonnsburry, Boni Aguilar 出版 2019/6/25出版

    ¿Estás listo para cambiar tu realidad financiera... para siempre?Existen muchos malentendidos sobre el dinero. Algunos dicen que es  el origen de todos los males. Otros lo ven como una panacea y piensan  que tenerlo arreglará todo. Y hay quien cree las dos cosas al mismo  tiempo. Pero ¿y si el dinero no fuera bueno ni malo? ¿Y si sólo fuera pura energía?Imagina que eres capaz de crear abundancia ilimitada en todas las  áreas de tu vida. ¿Cómo sería? ¿Qué sueños y objetivos perseguirías?  ¿Qué alegrías incluirías en tu vida diaria? El poder de crear cualquier  cosa ya existe dentro de nosotros (y tú no eres la excepción), puedes aprender a trabajar con la energía para crear abundancia. El  mapa de la abundancia te ayudará a llevar tus capacidades de creación  innatas al siguiente nivel, ése donde el dinero fluye como agua y la felicidad es una realidad diaria.¡Es hora de reclamar la vida abundante para la que naciste!ENGLISH DESCRIPTION You’ve heard about the Law of Attraction. Maybe you’ve even tried to create abundance in your own life. Did you succeed?This author has. Boni went from living the nightmare (foreclosure and bankruptcy) to become a multi-millionaire—and she created it consciously.The power to create anything already exists within us. You are no exception. If you can think and feel, you can learn to work with energy to create abundance.The Map to Abundance will help you take your inborn creation abilities to the next level—the fully-conscious, totally-at-your-fingertips level, where money flows like water and joy is an everyday reality.Boni has created a literal “map” to help you change your relationship to money and abundance. You will learn:• Why money is different and why you need to approach it differently from anything else you manifest.• Step by step guidance to discover your hidden blockages to abundance and resolve them once and for all.• How to test yourself for limiting beliefs and (better yet) how to change them permanently.• How to tell when your energy is shifting towards an abundant future and how to accelerate that movement.• The actions to take in the physical world to anchor in the energetic changes you’re making.• How to shift and change your image around money so that when the abundance arrives you don’t un-create it. It’s time to claim the abundant life you were born to live. Are you ready to change your financial reality … forever?  

    9 特價 723
  • How Much Inequality Is Fair?How Much Inequality Is Fair? Venkatasubramanian, Venkat Columbia Univ Pr 出版 2019/6/25出版

    How Much Inequality Is Fair? synthesizes concepts from economics, political philosophy, game theory, information theory, statistical mechanics, and systems engineering into a mathematical framework for a fair free-market society. Venkat Venkatasubramanian compares his theory predictions to actual inequality data and discusses its implications.

    9 特價 1411
  • Cooperative StrategyCooperative Strategy Child, John Baker & Taylor Books 出版 2019/6/25出版

    Cooperation has become the leading strategy adopted by business and other organizations. It is taking on new forms that are adapted to changing market expectations and technological possibilities in the rapidly evolving business environment. This new edition of Cooperative Strategy provides a comprehensive view of the practical and theoretical literature concerning cooperative strategies, and the alliance and network organizational forms that are the enablers of these strategies. It takes the reader through the stages of developing a cooperative alliance, from choosing a cooperative form and selecting partners, to establishing an alliance and managing the process of cooperation. It examines cooperative strategies in different sectors as well as internationally, and discusses performance criteria and evolution of cooperation over time. With insights from internationally recognized experts on cooperative strategy, this book presents extensive research on the topic while also addressing practical issues of alliance management. Echoing the words of the famous social psychologist Kurt Lewin that 'there is nothing so practical as a good theory', the authors provide a sound understanding of the theory and research on cooperative strategy so as to inform its practice. In this respect, this new edition follows its predecessor as an essential resource for both students and managers alike.

    9 特價 4536
  • Ecommerce in a WeekEcommerce in a Week Smith, Nick Teach Yourself 出版 2019/6/25出版

    In today's working environment, which is changing faster than ever, e-commerce is more than a buzzword. It is a vital skill to help you survive and get ahead in your career. Digital marketing consultant Nick Smith has been there and done it, and in this short, accessible book he shares a lifetime of hard-earned wisdom and practical advice.Sunday: Getting ready to start your storeMonday: Basic e-commerce setupTuesday: Social marketing for e-commerceWednesday: Pay-per-click (PPC) marketing for e-commerceThursday: Search engine optimization (SEO) for e-commerceFriday: Customer service for e-commerceSaturday: Bringing it all together into the ultimate e-commerce marketing system

    9 特價 410
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