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企業/經濟共有2785本

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  • Ghost WorkGhost Work Gray, Mary L. Baker & Taylor Books 出版 2019/5/7出版

    In the spirit of Nickel and Dimed, a necessary and revelatory expose of the invisible human workforce that powers the web—and that foreshadows the true future of work.Hidden beneath the surface of the web, lost in our wrong-headed debates about AI, a new menace is looming. Anthropologist Mary L. Gray and computer scientist Siddharth Suri team up to unveil how services delivered by companies like Amazon, Google, Microsoft, and Uber can only function smoothly thanks to the judgment and experience of a vast, invisible human labor force. These people doing "ghost work" make the internet seem smart. They perform high-tech piecework: flagging X-rated content, proofreading, designing engine parts, and much more. An estimated 8 percent of Americans have worked at least once in this “ghost economy,” and that number is growing. They usually earn less than legal minimums for traditional work, they have no health benefits, and they can be fired at any time for any reason, or none. There are no labor laws to govern this kind of work, and these latter-day assembly lines draw in—and all too often overwork and underpay—a surprisingly diverse range of workers: harried young mothers, professionals forced into early retirement, recent grads who can’t get a toehold on the traditional employment ladder, and minorities shut out of the jobs they want. Gray and Suri also show how ghost workers, employers, and society at large can ensure that this new kind of work creates opportunity—rather than misery—for those who do it.

    9 特價 851
  • MoonshotMoonshot Wiseman, Richard J P Tarcher 出版 2019/6/11出版

    On the 50th anniversary of the Apollo 11 moon landing, renowned psychologist Richard Wiseman reveals the powerful life lessons behind humanity's greatest achievement.The historic moon landings were achieved against remarkable odds and within the space of just a few years. How can we apply the secrets of this astronomical success to our own goals, to achieve the impossible in work and in life?Psychologist Richard Wiseman brings together history, psychology, and self-help in this unique and powerful guide to achieving the impossible in work and in life. The result of intensive research, including interviews with surviving members of the Apollo mission-control team, Moonshot delivers eight key lessons on teamwork, leadership, persistence, creativity, and more, each one a vital part of the mindset for success.Filled with never-before-told stories and fresh insights, Moonshot sheds new light on the science of success--and empowers each of us to achieve the impossible.

    9 特價 819
  • People, Power, and ProfitsPeople, Power, and Profits Stiglitz, Joseph E. W W Norton & Co Inc 出版 2019/4/23出版

    We all have the sense that the American economynd its governmentilts toward big business, but as Joseph E. Stiglitz explains in his new book, People, Power, and Profits, the situation is dire. A few corporations have come to dominate entire sectors of the economy, contributing to skyrocketing inequality and slow growth. This is how the financial industry has managed to write its own regulations, tech companies have accumulated reams of personal data with little oversight, and our government has negotiated trade deals that fail to represent the best interests of workers. Too many have made their wealth through exploitation of others rather than through wealth creation. If something isn done, new technologies may make matters worse, increasing inequality and unemployment.Stiglitz identifies the true sources of wealth and of increases in standards of living, based on learning, advances in science and technology, and the rule of law. He shows that the assault on the judiciary, universities, and the media undermines the very institutions that have long been the foundation of America economic might and its democracy.Helpless though we may feel today, we are far from powerless. In fact, the economic solutions are often quite clear. We need to exploit the benefits of markets while taming their excesses, making sure that markets work for ushe U.S. citizensnd not the other way around. If enough citizens rally behind the agenda for change outlined in this book, it may not be too late to create a progressive capitalism that will recreate a shared prosperity. Stiglitz shows how a middle-class life can once again be attainable by all.An authoritative account of the predictable dangers of free market fundamentalism and the foundations of progressive capitalism, People, Power, and Profits shows us an America in crisis, but also lights a path through this challenging time.

    9 特價 880
  • The Business of PlatformsThe Business of Platforms Cusumano, Michael A. HarperBusiness 出版 2019/5/7出版

    A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies. Managers and entrepreneurs in the digital era must learn to live in two worlds—the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing together individuals and organizations so they can innovate and interact in ways not otherwise possible. Platforms create economic value far beyond what we see in conventional companies.The Business of Platforms is an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional, and political lives. They explain how these new entities differ from the powerful corporations of the past. They also question whether there are limits to the market dominance and expansion of these digital juggernauts. Finally, they discuss the role governments should play in rethinking data privacy laws, antitrust, and other regulations that could reign in abuses from these powerful businesses. Their goal is to help managers and entrepreneurs build platform businesses that can stand the test of time and win their share of battles with both digital and conventional competitors. As experts who have studied and worked with these firms for some thirty years, this book is the most authoritative and timely investigation yet of the powerful economic and technological forces that make platform businesses, from Amazon and Apple to Microsoft, Facebook, and Google—all dominant players in shaping the global economy, the future of work, and the political world we now face.

    9 特價 945
  • The Making of a ManagerThe Making of a Manager Zhuo, Julie Portfolio 出版 2019/3/19出版

    Congratulations, you're a manager! After you pop the champagne, accept the shiny new title, and step into this thrilling next chapter of your career, the truth descends like a fog: you don't really know what you're doing.That's exactly how Julie Zhuo felt when she became a rookie manager at the age of 25. She stared at a long list of logistics--from hiring to firing, from meeting to messaging, from planning to pitching--and faced a thousand questions and uncertainties. How was she supposed to spin teamwork into value? How could she be a good steward of her reports' careers? What was the secret to leading with confidence in new and unexpected situations?Now, having managed dozens of teams spanning tens to hundreds of people, Julie knows the most important lesson of all: great managers are made, not born. If you care enough to be reading this, then you care enough to be a great manager., Julie knows the most important lesson of all: great managers are made, not born. If you care enough to be reading this, then you care enough to be a great manager.The Making of a Manager is a modern field guide packed everyday examples and transformative insights, including: * How to tell a great manager from an average manager (illustrations included) * When you should look past an awkward interview and hire someone anyway * How to build trust with your reports through not being a boss * Where to look when you lose faith and lack the answersWhether you're new to the job, a veteran leader, or looking to be promoted, this is the handbook you need to be the kind of manager you wish you had.

    9 特價 819
  • Tim CookTim Cook Kahney, Leander Portfolio 出版 2019/4/16出版

    Journalist Leander Kahney reveals how CEO Tim Cook has led Apple to astronomical success after the death of Steve Jobs in 2011. The death of Steve Jobs left a gaping void at one of the most innovative companies of all time. Jobs wasn't merely Apple's iconic founder and CEO; he was the living embodiment of a global megabrand. It was hard to imagine that anyone could fill his shoes--especially not Tim Cook, the intensely private executive who many thought of as Apple's "operations drone."But seven years later, as journalist Leander Kahney reveals in this definitive book, things at Apple couldn't be better. Its stock has nearly tripled, making it the world's first trillion dollar company. Under Cook's principled leadership, Apple is pushing hard into renewable energy, labor and environmentally-friendly supply chains, user privacy, and highly-recyclable products. From the massive growth of the iPhone to lesser-known victories like the Apple Watch, Cook is leading Apple to a new era of success.Drawing on access with several Apple insiders, Kahney tells the inspiring story of how one man attempted to replace someone irreplacable, and--through strong, humane leadership, supply chain savvy, and a commitment to his values--succeeded more than anyone had thought possible.

    9 特價 851
  • Secrets of Sand Hill RoadSecrets of Sand Hill Road Kupor, Scott Portfolio 出版 2019/6/4出版

    What are venture capitalists saying about your startup behind closed doors? And what can you do to influence that conversation?If Silicon Valley is the greatest wealth-generating machine in the world, Sand Hill Road is its humming engine. That's where you'll find the biggest names in venture capital, including famed VC firm Andreessen Horowitz, where lawyer-turned-entrepreneur-turned-VC Scott Kupor serves as managing partner.Whether you're trying to get a new company off the ground or scale an existing business to the next level, you need to understand how VCs think. In Secrets of Sand Hill Road, Kupor explains exactly how VCs decide where and how much to invest, and how entrepreneurs can get the best possible deal and make the most of their relationships with VCs. Kupor explains, for instance: * Why most VCs typically invest in only one startup in a given business category. * Why the skill you need most when raising venture capital is the ability to tell a compelling story. * How to handle a "down round," when startups have to raise funds at a lower valuation than in the previous round. * What to do when VCs get too entangled in the day-to-day operations of the business. * Why you need to build relationships with potential acquirers long before you decide to sell.Filled with Kupor's firsthand experiences, insider advice, and practical takeaways, Secrets of Sand Hill Road is the guide every entrepreneur needs to turn their startup into the next unicorn.

    9 特價 914
  • Bitcoin BillionairesBitcoin Billionaires Mezrich, Ben Baker & Taylor Books 出版 2019/5/21出版

    From Ben Mezrich, the New York Times bestselling author of The Accidental Billionaires and Bringing Down the House, comes Bitcoin Billionaires--the fascinating story of brothers Tyler and Cameron Winklevoss's big bet on crypto-currency and its dazzling pay-off. Ben Mezrich's 2009 bestseller The Accidental Billionaires is the definitive account of Facebook's founding and the basis for the Academy Awardinning film The Social Network. Two of the story's iconic characters are Harvard students Tyler and Cameron Winklevoss: identical twins, Olympic rowers, and foils to Mark Zuckerberg. Bitcoin Billionaires is the story of the brothers?redemption and revenge in the wake of their epic legal battle with Facebook. Planning to start careers as venture capitalists, the brothers quickly discover that no one will take their money after their fight with Zuckerberg. While nursing their wounds in Ibiza, they accidentally run into an eccentric character who tells them about a brand-new idea: cryptocurrency. Immersing themselves in what is then an obscure and sometimes sinister world, they begin to realize rypto?is, in their own words, "either the next big thing or total bulls--t." There nothing left to do but make a bet. From the Silk Road to the halls of the Securities and Exchange Commission, Bitcoin Billionaires will take us on a wild and surprising ride while illuminating a tantalizing economic future. On November 26, 2017, the Winklevoss brothers became the first bitcoin billionaires. Here the story of how they got theres only Ben Mezrich could tell it.

    9 特價 882
  • How to Be an AlchemistHow to Be an Alchemist Sutherland, Rory William Morrow & Co 出版 2019/3/5出版

    The legendary advertising guru—Ogilvy UK’s vice chairman—and star of three massively popular TED Talks, blends the science of human behavior with his vast experience in the art of persuasion in this incomparable book that decodes successful branding and marketing in the vein of Freakonomics, Thinking Fast and Slow, and The Power of Habit.When Rory Sutherland was a trainee working on a direct mail campaign at the famed advertising firm OgilvyOne, he noticed that very small changes in design often had immense effects on the number of consumer responses. Yet no one he worked with knew why. Sutherland began taking stock of each effective yet nebulous trick—”the thing which has no name”—he discovered. As he rose in the advertising industry, he began to understand why these things had no name: no one was interested in quantifying them, cataloguing them, or really investigating them. So, he did it himself.Like classic behavioral economists Daniel Kahneman and Richard Thaler, Sutherland peels away hidden, often irrational human behaviors that explain how the world around us functions. In How to Be an Alchemist he examines why certain ads work and the broader truths they tell us about who we are. Why do people prefer stripy toothpaste, and how might that help us design retirement plans that young people would actually buy? Why do we think orange juice is healthy, and how does the same principle guide our feelings about nuclear reactors? Why do budget airlines advertise services they don’t offer—and what might insurance companies learn from them about keeping healthcare costs low? Filled with startling and profound conclusions, Sutherland’s journey through the world of advertising and its surprising lessons for human behavior is insightful, brilliant, eye-opening, and irresistibly fun.

    9 特價 882
  • The LevellingThe Levelling O'Sullivan, Michael Public Affairs 出版 2019/5/28出版

    A brilliant analysis of the transition in world economics, finance, and power as the era of globalization ends and gives way to new power centers and institutions. The world is at a turning point. While globalization benefited many, it produced extremes with drastic wealth inequality, indebtedness, and political volatility among the most important. As the ground underneath globalization undergoes tectonic shifts, noisy, chaotic, and disorderly events--such as Brexit and the election of Donald Trump--are the first harbingers of a world being turned upside down.In this book, Michael O'Sullivan shows the many ways the levelling of the twenty-first century will unfold: The levelling out of wealth between rich and poor countries; of power between nations and regions; of political accountability and responsibility between political leaders and "the people"; of institutional power--away from central banks and defunct twentieth century institutions such as the WTO and IMF.The Levelling comes at a crucial time in the rise and fall of nations and has special importance for Americans as our place in the world--the ebbing of our influence, profound questions over our economic model, the apparent decay in our society, and turmoil in our public life--undergoes radical change before our very eyes.

    9 特價 945
  • The Gift of StruggleThe Gift of Struggle Herrera, Bobby Bard 出版 2019/6/7出版

    In The Gift of Struggle, Bobby Herrera shares twelve stories from his leadership journey as co-founder and CEO of Populus Group, . Each chapter shares the details of the story, the broader lesson any leader can apply, a set of questions to reflect on, and an afterword for how the story later unfolded in Bobby's life. Building on Bobby's efforts, this book inspires readers to find their own stories, share their gifts of struggle with others, and become the leader they imagine they can be.

    9 特價 630
  • LoonshotsLoonshots Bahcall, Safi Baker & Taylor Books 出版 2019/3/19出版

    Washington Post's "10 Leadership Books to Watch for in 2019," Adam Grant's "19 New Leadership Books to Read in 2019," Inc.com's "10 Business Books You Need to Read in 2019," Business Insider's "14 Books Everyone Will Be Reading in 2019"his book has everything: new ideas, bold insights, entertaining history and convincing analysis. Not to be missed by anyone who wants to understand how ideas change the world.??b>Daniel Kahneman, winner of the Nobel Prize and author of Thinking, Fast and Slow What do James Bond and Lipitor have in common? What can we learn about human nature and world history from a glass of water?In Loonshots, physicist and entrepreneur Safi Bahcall reveals a surprising new way of thinking about the mysteries of group behavior that challenges everything we thought we knew about nurturing radical breakthroughs.Drawing on the science of phase transitions, Bahcall shows why teams, companies, or any group with a mission will suddenly change from embracing wild new ideas to rigidly rejecting them, just as flowing water will suddenly change into brittle ice. Mountains of print have been written about culture. Loonshots identifies the small shifts in structure that control this transition, the same way that temperature controls the change from water to ice.Using examples that range from the spread of fires in forests to the hunt for terrorists online, and stories of thieves and geniuses and kings, Bahcall shows how this new kind of science helps us understand the behavior of companies and the fate of empires. Loonshots distills these insights into lessons for creatives, entrepreneurs, and visionaries everywhere.Over the past decade, researchers have been applying the tools and techniques of phase transitions to understand how birds flock, fish swim, brains work, people vote, criminals behave, ideas spread, diseases erupt, and ecosystems collapse. If twentieth-century science was shaped by the search for fundamental laws, like quantum mechanics and gravity, the twenty-first will be shaped by this new kind of science. Loonshots is the first to apply these tools to help all of us unlock our potential to create and nurture the crazy ideas that change the world.

    9 特價 945
  • VcVc Nicholas, Tom Harvard Univ Pr 出版 2019/6/3出版

    From nineteenth-century whaling to a multitude of firms pursuing entrepreneurial finance today, venture finance reflects a deep-seated tradition in the deployment of risk capital in the United States. Tom Nicholas history of the venture capital industry offers a roller coaster ride through America ongoing pursuit of financial gain.

    9 特價 1103
  • From Sabotage to SupportFrom Sabotage to Support Wiggins, Joy L. Berrett-Koehler Pub 出版 2019/5/14出版

    Women are acculturated within systems that encourage them to sabotage one another; this book shows how they can break free of this cultural programming and use whatever privilege and power they have to raise each other up.Joy Wiggins and Kami Anderson advocate that the only way women can successfully support each other is by addressing the varying intersections of our individual power and privileges, particularly focusing on how some privileges are inherited along lines of race, class, sexuality, and geography. When we fully examine how we have power in certain situations and not in others, we start to see where we can lend privilege to create truly inclusive spaces for the historically underrepresented and marginalized. Wiggins and Anderson look at how the dynamics of privilege and power have played out in the history of the feminist movement and identify and break down socialized behaviors and ideologies that trigger implicit bias and microaggressions. And they provide tools to interrupt negative thoughts and actions so women can nurture mutual support and show up as their authentic selves. Each chapter features a dialogue between them reflecting on how issues of race, privilege, and power have played out in their lives and their friendship.The system of patriarchy has created an environment for women to knowingly and unknowingly sabotage each other--it is not inherent in women themselves. This book teaches us how to take an active approach to becoming better allies for each other and by so doing improve our world and end the cycle of injustice.

    9 特價 628
  • Federal Taxation - Comprehensive Topics 2020Federal Taxation - Comprehensive Topics 2020 Smith, Ephraim P. Baker & Taylor Books 出版 2019/5/3出版

    9 特價 16632
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