新創臥虎（第二版國際英文版）
Innovation，s Crouching Tiger (Second Edition)
活動訊息
內容簡介
作壁上觀絕非選項
中美貿易戰開打以來，中國的創新生態系，正發生急劇變化。從上海證券交易所科創板設立，到第一件專利證券化產品問世，凸顯了這一場世紀之爭，正激發中國對智慧財產權產業化運營前所未有的重視。
《新創臥虎》猶如提供了一具望遠鏡，讓讀者自主掌握中國智慧財產權產業化運營的最新發展。作為全球在此領域的第一本英文專注，本書通過鐘博士獨創的“三透鏡”分析架構，以及大量的案例和一手調研，協助讀者在此非常時代中，形成洞見與行動計劃。合作或是競爭，行動就趁現在！
No One Will Remain Unaffected.
Upon the inception of the US-China trade war, China’s IP regime experienced rapid-fire development. The STAR market and the first patent securitization deal are a few of many developments accelerated by this conflict showing that the market appetite for IP monetization has reached an extraordinary level in China.
Innovation’s Crouching Tiger, like a telescope, is a tool that readers can use to clearly see the cutting-edge developments in China. Equipped with a three-lens methodology and case studies, Dr. Chung offers countless resources to help readers successfully make their own plan of action in this unprecedented time and is the first guide of its kind in English. Now, more than ever, is the best time to take action. To collaborate or to compete.
中美貿易戰開打以來，中國的創新生態系，正發生急劇變化。從上海證券交易所科創板設立，到第一件專利證券化產品問世，凸顯了這一場世紀之爭，正激發中國對智慧財產權產業化運營前所未有的重視。
《新創臥虎》猶如提供了一具望遠鏡，讓讀者自主掌握中國智慧財產權產業化運營的最新發展。作為全球在此領域的第一本英文專注，本書通過鐘博士獨創的“三透鏡”分析架構，以及大量的案例和一手調研，協助讀者在此非常時代中，形成洞見與行動計劃。合作或是競爭，行動就趁現在！
No One Will Remain Unaffected.
Upon the inception of the US-China trade war, China’s IP regime experienced rapid-fire development. The STAR market and the first patent securitization deal are a few of many developments accelerated by this conflict showing that the market appetite for IP monetization has reached an extraordinary level in China.
Innovation’s Crouching Tiger, like a telescope, is a tool that readers can use to clearly see the cutting-edge developments in China. Equipped with a three-lens methodology and case studies, Dr. Chung offers countless resources to help readers successfully make their own plan of action in this unprecedented time and is the first guide of its kind in English. Now, more than ever, is the best time to take action. To collaborate or to compete.
名人推薦
“難以匹敵的專業觸角” — — 麻省理工學院史隆商學院資深講員John Akula先生
“對中國持續變化的創新生態系所做的介紹，引人入勝又充滿洞見” — — 哈佛大學醫學院BIDMIC動態生醫指標中心主任 彭仲康博士
“對於中國知識財產權產業化運營環境不可或缺、最新而全面的縱覽”——Trusticcs.com公司總經理 王天鵬
“為立法與政策制定者闡述智慧財產權資產價值的基本原理”——南京華訊知識產權顧問有限公司創辦人 侯慶辰
“An expert’s touch to the topic that few can match.”
John Akula, MIT Sloan School Senior Lecturer in Law
“An interesting read that provides insights into understanding the ever-changing IP ecosystem in China.”
Chung-Kang Peng, Ph.D., Director of the Center of Dynamical Biomarkers, BIDMC/Harvard Medical School
“Jili has provided an indispensable updated overview of the IP monetization landscape in China.”
Tianpeng Wang, CEO of Trustiics.com
“This book can help to provide lawmakers and policymakers with fundamental theory about the asset value of IP.”
James Hou, Founder of China Intellectual Property Information and Consulting Co.
“對中國持續變化的創新生態系所做的介紹，引人入勝又充滿洞見” — — 哈佛大學醫學院BIDMIC動態生醫指標中心主任 彭仲康博士
“對於中國知識財產權產業化運營環境不可或缺、最新而全面的縱覽”——Trusticcs.com公司總經理 王天鵬
“為立法與政策制定者闡述智慧財產權資產價值的基本原理”——南京華訊知識產權顧問有限公司創辦人 侯慶辰
“An expert’s touch to the topic that few can match.”
John Akula, MIT Sloan School Senior Lecturer in Law
“An interesting read that provides insights into understanding the ever-changing IP ecosystem in China.”
Chung-Kang Peng, Ph.D., Director of the Center of Dynamical Biomarkers, BIDMC/Harvard Medical School
“Jili has provided an indispensable updated overview of the IP monetization landscape in China.”
Tianpeng Wang, CEO of Trustiics.com
“This book can help to provide lawmakers and policymakers with fundamental theory about the asset value of IP.”
James Hou, Founder of China Intellectual Property Information and Consulting Co.
目錄
CONTENTS
Part I: Observations
Chapter 1 IP Monetization in China: An Overview
1.1. The Formation of Sizable IP Pools
1.2. The IP Pledge
1.3. The Tracks of Experimentation in Novel IP Financing
1.3.1. The IP pledges
1.3.2. The monetization of future IP
1.3.3. IP monetization through crowdfunding
1.4. The First Patent Securitization Deal is Approved in China
1.5. The Debut of the STAR Market
1.6. The Rise of Legal Tech in IP Monetization
1.7. The Blossoming of New IP Business Models
Chapter 2 Observations From Behind the Scenes
2.1. The Planned Economy and Regulatory Regimes
2.1.1. The color of China’s planned economy
2.1.2. The national IP strategy outline
2.1.3. Regulatory framework
2.1.4. A national campaign promoting innovation
2.2. The Spirit of Experimentation
2.2.1. A speech during Deng Xiaoping's south China tour in 1992
2.2.2. A spirit inherited
2.3. From Quantity to Quality
2.3.1. The IP pledge transaction
2.3.2. A driver of quantitative change
2.3.3. The strong demand for content IP by cultural and creative industries
2.4. The US-China Trade War
Part II: Analysis with Three Lenses
Chapter 3 The First Lens: IP Creation and Transfer – IP In-kind Contribution
3.1. Overview of the In-Kind Contribution
3.1.1. The meaning of innovation and IP monetization
3.1.2. A potential model in China
3.2. Obstacles and Challenges
3.2.1. The increased burden of tax compliance
3.2.2. Special rules for FIEs
3.2.3. CSRC’s retrospective review
3.3. Trends and Insights
3.3.1. Observations from the policy announcement and regulatory actions
3.3.2. The rules continue to move in favor of IP monetization
3.3.3. Implementation rules vary by location
3.3.4. Enhanced scrutiny on publicly-listed companies
Chapter 4 The First Lens: IP Creation and Transfer – Securitization
4.1. Overview of the Practice
4.1.1. Copyright pooling and stockpiling
4.1.2. Creating IP-derived rights
4.1.3. IP creation on the internet
4.1.4. The current securitization platform - crowdfunding and quasi IP securitization
4.1.5. The crowdfunding platform
4.2. Obstacles and Challenges
4.2.1. Regulatory redlines
4.2.2. The IP exchange platform
4.3. Trends and Insights
4.3.1. Clear policies of encouragement
4.3.2. The government’s perspective on quasi securitization
4.3.3. An attitude towards creative monetization
4.3.4. The mobile internet trend
4.3.5. Going from zero to a ten billion-dollar market in 2019
Chapter 5 The Second Lens: IP Pledge
5.1. Overview of the Practice
5.1.1. The current frameworks
5.1.2. Highlights of development
5.1.3. Achievements
5.1.4. The variety of models
5.2. Obstacles and Challenges
5.2.1. Fading rosy pictures
5.2.2. How to utilize the patent pledge platforms
5.3. Trends and Insights
5.3.1. The precursor to credit asset securitization
5.3.2. The government’s strong commitment to building up the IP monetization regime
5.3.3. New media receptivity and its response to criticism
5.3.4. Mutually reinforcing innovation regimes
5.3.5. Adopting AI technology to ascertain IP’s value
Chapter 6 The Third Lens: IP Risk Mitigation
6.1. Overview of the Practice
6.1.1. The function of IP insurance
6.1.2. Insurance policies available in China
6.2. Obstacles and Challenges
6.3. Trends and Insights
6.3.1. Reinforcing regimes
6.3.2. The emergence of the insurance conglomerate
6.3.3. Indicators of the development stages of innovative industries
6.3.4. IP insurance development is raising awareness about IP protection
6.3.5. Emerging technologies for IP risk management
Chapter 7 Nine Key Points for Success
7.1. Become Familiar with the Rules of the Game
7.2. Develop Win-Win Strategies
7.3. Occupy the High Ground with an Edge in IP
Part I: Observations
Chapter 1 IP Monetization in China: An Overview
1.1. The Formation of Sizable IP Pools
1.2. The IP Pledge
1.3. The Tracks of Experimentation in Novel IP Financing
1.3.1. The IP pledges
1.3.2. The monetization of future IP
1.3.3. IP monetization through crowdfunding
1.4. The First Patent Securitization Deal is Approved in China
1.5. The Debut of the STAR Market
1.6. The Rise of Legal Tech in IP Monetization
1.7. The Blossoming of New IP Business Models
Chapter 2 Observations From Behind the Scenes
2.1. The Planned Economy and Regulatory Regimes
2.1.1. The color of China’s planned economy
2.1.2. The national IP strategy outline
2.1.3. Regulatory framework
2.1.4. A national campaign promoting innovation
2.2. The Spirit of Experimentation
2.2.1. A speech during Deng Xiaoping's south China tour in 1992
2.2.2. A spirit inherited
2.3. From Quantity to Quality
2.3.1. The IP pledge transaction
2.3.2. A driver of quantitative change
2.3.3. The strong demand for content IP by cultural and creative industries
2.4. The US-China Trade War
Part II: Analysis with Three Lenses
Chapter 3 The First Lens: IP Creation and Transfer – IP In-kind Contribution
3.1. Overview of the In-Kind Contribution
3.1.1. The meaning of innovation and IP monetization
3.1.2. A potential model in China
3.2. Obstacles and Challenges
3.2.1. The increased burden of tax compliance
3.2.2. Special rules for FIEs
3.2.3. CSRC’s retrospective review
3.3. Trends and Insights
3.3.1. Observations from the policy announcement and regulatory actions
3.3.2. The rules continue to move in favor of IP monetization
3.3.3. Implementation rules vary by location
3.3.4. Enhanced scrutiny on publicly-listed companies
Chapter 4 The First Lens: IP Creation and Transfer – Securitization
4.1. Overview of the Practice
4.1.1. Copyright pooling and stockpiling
4.1.2. Creating IP-derived rights
4.1.3. IP creation on the internet
4.1.4. The current securitization platform - crowdfunding and quasi IP securitization
4.1.5. The crowdfunding platform
4.2. Obstacles and Challenges
4.2.1. Regulatory redlines
4.2.2. The IP exchange platform
4.3. Trends and Insights
4.3.1. Clear policies of encouragement
4.3.2. The government’s perspective on quasi securitization
4.3.3. An attitude towards creative monetization
4.3.4. The mobile internet trend
4.3.5. Going from zero to a ten billion-dollar market in 2019
Chapter 5 The Second Lens: IP Pledge
5.1. Overview of the Practice
5.1.1. The current frameworks
5.1.2. Highlights of development
5.1.3. Achievements
5.1.4. The variety of models
5.2. Obstacles and Challenges
5.2.1. Fading rosy pictures
5.2.2. How to utilize the patent pledge platforms
5.3. Trends and Insights
5.3.1. The precursor to credit asset securitization
5.3.2. The government’s strong commitment to building up the IP monetization regime
5.3.3. New media receptivity and its response to criticism
5.3.4. Mutually reinforcing innovation regimes
5.3.5. Adopting AI technology to ascertain IP’s value
Chapter 6 The Third Lens: IP Risk Mitigation
6.1. Overview of the Practice
6.1.1. The function of IP insurance
6.1.2. Insurance policies available in China
6.2. Obstacles and Challenges
6.3. Trends and Insights
6.3.1. Reinforcing regimes
6.3.2. The emergence of the insurance conglomerate
6.3.3. Indicators of the development stages of innovative industries
6.3.4. IP insurance development is raising awareness about IP protection
6.3.5. Emerging technologies for IP risk management
Chapter 7 Nine Key Points for Success
7.1. Become Familiar with the Rules of the Game
7.2. Develop Win-Win Strategies
7.3. Occupy the High Ground with an Edge in IP
序／導讀
○創作本書的緣起○
本書的問世，緣於2017-18年，鐘基立博士在MIT作為史隆學者時期，與來自三十多國、上百位政、商、學界領袖精英的對話。
由於鐘博士的豐富閱歷，國際同僚經常請益，探討有關中國科技創新的現狀。同僚在彼此學習中，也常針鋒相對激烈辯論，但最終，都在鐘博士旁徵博引下，得到滿意的啟發與洞見，形成更寬廣的視野，從全球格局中，看待中國科創領域發展對世界的影響。
頻繁的互動讓鐘博士發現，國際精英對中國的認識與真實現狀間，普遍存有落差；特別是，對於中國創新生態系的近況，幾乎毫無所知。
其原因有三：首先，近年中國創新環境發展極快，有時連國內精英也未能與時俱進。其次，領域中的專家，大都孜孜不息地服務於經濟發展，少有餘暇以道地的英文，將現狀介紹給國際讀者。更重要的是，眾多的國際精英，面對各類雜遝資訊，缺乏簡單有效的分析架構，自主篩選、消化資訊，形成自己的觀點。這就猶如失焦的望遠鏡，不論如何專注，總是霧裡看花，無法看清遠方。
中國正在走向國際，而國際精英對中國的認知，卻是不成正比。這個逐步增大的落差，正開始侵蝕全球經濟繁榮昌盛的根基 ………
本書的問世，緣於2017-18年，鐘基立博士在MIT作為史隆學者時期，與來自三十多國、上百位政、商、學界領袖精英的對話。
由於鐘博士的豐富閱歷，國際同僚經常請益，探討有關中國科技創新的現狀。同僚在彼此學習中，也常針鋒相對激烈辯論，但最終，都在鐘博士旁徵博引下，得到滿意的啟發與洞見，形成更寬廣的視野，從全球格局中，看待中國科創領域發展對世界的影響。
頻繁的互動讓鐘博士發現，國際精英對中國的認識與真實現狀間，普遍存有落差；特別是，對於中國創新生態系的近況，幾乎毫無所知。
其原因有三：首先，近年中國創新環境發展極快，有時連國內精英也未能與時俱進。其次，領域中的專家，大都孜孜不息地服務於經濟發展，少有餘暇以道地的英文，將現狀介紹給國際讀者。更重要的是，眾多的國際精英，面對各類雜遝資訊，缺乏簡單有效的分析架構，自主篩選、消化資訊，形成自己的觀點。這就猶如失焦的望遠鏡，不論如何專注，總是霧裡看花，無法看清遠方。
中國正在走向國際，而國際精英對中國的認知，卻是不成正比。這個逐步增大的落差，正開始侵蝕全球經濟繁榮昌盛的根基 ………
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