A Contracorriente (Upstream Spanish Edition)

Dan Heath, explora c籀mo prevenir los problemas antes de que ocurran, bas獺ndose en los conocimientos de cientos de entrevistas con solucionadores de problemas poco convencionales. La mayor穩a de nosotros pasamos nuestros d穩as manejando un diluvio de asuntos urgentes. Estamos tan acostumbrados a manejar las emergencias cuando ocurren que a menudo no nos detenemos a pensar en c籀mo podr穩amos prevenir las crisis antes de que ocurran. Upstream sondea las fuerzas psicol籀gicas que nos empujan a la corriente descendente, incluyendo la "ceguera ante los problemas", que puede dejarnos sin conocimiento de los graves problemas que hay entre nosotros. Y Heath nos presenta a los pensadores que han superado estos obst獺culos y obtenido victorias masivas al cambiar a una mentalidad r穩o arriba. Upstream explica c籀mo apuntar al origen del problema en lugar de reaccionar cuando sucede y te introduce a los pensadores que est獺n deshaci矇ndose de las frustraciones cotidianas y de los problemas m獺s arraigados. Bas獺ndose en cientos de entrevistas, as穩 como en su propia e innovadora investigaci籀n sobre el comportamiento, el autor Dan Heath, ofrece soluciones pr獺cticas para prevenir los problemas en lugar de reaccionar simplemente a ellos, revolucionando la forma en que nos acercamos a los objetivos profesionales y personales en nuestra vida diaria /// New York Times bestselling author Dan Heath explores how to prevent problems before they happen, drawing on insights from hundreds of interviews with unconventional problem solvers. Most of us spend our days handling a deluge of pressing issues. We're so accustomed to managing emergencies as they strike that we often don't stop to think about how we could prevent crises before they happen. Why stop at treating the symptoms when you could develop a cure? How many daily headaches do we tolerate because we've forgotten to fix them? Upstream probes the psychological forces that push us downstream--including "problem blindness," which can leave us oblivious to serious problems in our midst. And Heath introduces us to the thinkers who have overcome these obstacles and scored massive victories by switching to an upstream mindset. Upstream explains how to target the source of the problem rather than just reacting to it as it happens and introduces you to the thinkers who are chipping away at everyday frustrations and deep-rooted issues. Drawing on hundreds of interviews, as well as his own innovative behavior research, New York Times bestselling author Dan Heath delivers practical solutions for preventing problems rather than simply reacting to them--revolutionizing how we approach professional and personal goals in our daily lives.