Global Search Engine Marketing
Global Search Engine Marketing
-
9折 788元
875元
-
預計最高可得金幣35點
?
可100%折抵
活動加倍另計 -
HAPPY GO享100累1點 4點抵1元 折抵無上限
-
分類：英文書＞財經企管＞電子商務追蹤? 追蹤分類後，您會在第一時間收到分類新品通知。
- 作者： Kennedy, Anne 、 Hauksson, Kristjan Mar 追蹤 ? 追蹤作者後，您會在第一時間收到作者新書通知。
- 出版社： Que 追蹤 ? 追蹤出版社後，您會在第一時間收到出版社新書通知。
- 出版日：2012/03/12
活動訊息
中文書、漫畫輕小說5折起、電子書35元起，全館滿$1,000送100點金幣
內容簡介
Global Search Engine Optimization: Fine-Tuning Your International Search Engine Results by Anne F. Kennedy and Kristj獺n M獺r Hauksson is a SEMPO (Search Engine Marketing Professionals Organization) recommended read. Use search to reach all your best customers--worldwide! Don't settle for U.S.-only, English-only search marketing: master global search marketing, and reach
all your most profitable customers and prospects--wherever they are! Leading global search experts Anne Kennedy and Kristj獺n M獺r Hauksson identify all the challenges associated with global search marketing, and offer proven solutions for every key issue, from culture and communication to technology and law. Discover surprising local differences in how people search, craft online marketing campaigns that reflect local cultures, and learn how to profit from tools and social platforms most North American marketers have never even heard of! ANNE F. KENNEDY, founder and managing partner of Beyond Ink, provides search engine marketing to companies worldwide. After providing search engine consulting to hundreds of companies--including Hearst Newspapers, Philips Lifeline, and Dunkin' Donuts--and launching dotcoms Zillow and Avvo online, she formed an international online marketing consortium with Nordic eMarketing in Reykjavik, London, Stockholm, Rome, and Beijing. Anne was a founding member of the board of directors for Helium.com, acquired by publishing giant R.R. Donnelly in 2011. KRISTJ?N M?R HAUKSSON has developed search marketing solutions since 1999. Hauksson's company, Nordic eMarketing, specializes in multilingual online communications, organic SEO, and search marketing in verticals such as tourism, finance, government, and pharmaceuticals. Kristj獺n founded Iceland's SEO/SEM forum, is on the board of SEMPO, and organizes the annual Reykjavik Internet Marketing Conference. You'll Learn How To: - Build cost-effective campaigns that leverage commonalities in global search markets - Choose the right search media for each market--including markets Google doesn't dominate - Achieve higher rankings in search engines around the world - Organize effective global pay-per-click campaigns - Search-optimize online PR and other content - Craft mobile sites and apps for international audiences - Use web analytics to track KPIs in multilingual/multicultural campaigns - Find the best non-U.S. information resources for better search marketing - Prepare for the future of global search INCLUDES SPECIFIC SOLUTIONS & RECOMMENDATIONS FOR: - Brazil - China, Hong Kong, Taiwan - France - Germany - India - Italy - Japan - Mexico - Middle East - North Africa - French-speaking Canada - Russia - Nordic countries - Singapore - South Korea - Spain - Spanish-speaking South America - The Netherlands - United Kingdom
all your most profitable customers and prospects--wherever they are! Leading global search experts Anne Kennedy and Kristj獺n M獺r Hauksson identify all the challenges associated with global search marketing, and offer proven solutions for every key issue, from culture and communication to technology and law. Discover surprising local differences in how people search, craft online marketing campaigns that reflect local cultures, and learn how to profit from tools and social platforms most North American marketers have never even heard of! ANNE F. KENNEDY, founder and managing partner of Beyond Ink, provides search engine marketing to companies worldwide. After providing search engine consulting to hundreds of companies--including Hearst Newspapers, Philips Lifeline, and Dunkin' Donuts--and launching dotcoms Zillow and Avvo online, she formed an international online marketing consortium with Nordic eMarketing in Reykjavik, London, Stockholm, Rome, and Beijing. Anne was a founding member of the board of directors for Helium.com, acquired by publishing giant R.R. Donnelly in 2011. KRISTJ?N M?R HAUKSSON has developed search marketing solutions since 1999. Hauksson's company, Nordic eMarketing, specializes in multilingual online communications, organic SEO, and search marketing in verticals such as tourism, finance, government, and pharmaceuticals. Kristj獺n founded Iceland's SEO/SEM forum, is on the board of SEMPO, and organizes the annual Reykjavik Internet Marketing Conference. You'll Learn How To: - Build cost-effective campaigns that leverage commonalities in global search markets - Choose the right search media for each market--including markets Google doesn't dominate - Achieve higher rankings in search engines around the world - Organize effective global pay-per-click campaigns - Search-optimize online PR and other content - Craft mobile sites and apps for international audiences - Use web analytics to track KPIs in multilingual/multicultural campaigns - Find the best non-U.S. information resources for better search marketing - Prepare for the future of global search INCLUDES SPECIFIC SOLUTIONS & RECOMMENDATIONS FOR: - Brazil - China, Hong Kong, Taiwan - France - Germany - India - Italy - Japan - Mexico - Middle East - North Africa - French-speaking Canada - Russia - Nordic countries - Singapore - South Korea - Spain - Spanish-speaking South America - The Netherlands - United Kingdom
配送方式
-
台灣
- 國內宅配：本島、離島
-
到店取貨：
不限金額免運費
-
海外
- 國際快遞：全球
-
港澳店取：
訂購/退換貨須知
加入金石堂 LINE 官方帳號『完成綁定』，隨時掌握出貨動態：
商品運送說明：
- 本公司所提供的產品配送區域範圍目前僅限台灣本島。注意！收件地址請勿為郵政信箱。
- 商品將由廠商透過貨運或是郵局寄送。消費者訂購之商品若無法送達，經電話或 E-mail無法聯繫逾三天者，本公司將取消該筆訂單，並且全額退款。
- 當廠商出貨後，您會收到E-mail出貨通知，您也可透過【訂單查詢】確認出貨情況。
- 產品顏色可能會因網頁呈現與拍攝關係產生色差，圖片僅供參考，商品依實際供貨樣式為準。
- 如果是大型商品（如：傢俱、床墊、家電、運動器材等）及需安裝商品，請依商品頁面說明為主。訂單完成收款確認後，出貨廠商將會和您聯繫確認相關配送等細節。
- 偏遠地區、樓層費及其它加價費用，皆由廠商於約定配送時一併告知，廠商將保留出貨與否的權利。
提醒您！！
金石堂及銀行均不會請您操作ATM! 如接獲電話要求您前往ATM提款機，請不要聽從指示，以免受騙上當！
退換貨須知：
**提醒您，鑑賞期不等於試用期，退回商品須為全新狀態**
-
依據「消費者保護法」第19條及行政院消費者保護處公告之「通訊交易解除權合理例外情事適用準則」，以下商品購買後，除商品本身有瑕疵外，將不提供7天的猶豫期：
- 易於腐敗、保存期限較短或解約時即將逾期。（如：生鮮食品）
- 依消費者要求所為之客製化給付。（客製化商品）
- 報紙、期刊或雜誌。（含MOOK、外文雜誌）
- 經消費者拆封之影音商品或電腦軟體。
- 非以有形媒介提供之數位內容或一經提供即為完成之線上服務，經消費者事先同意始提供。（如：電子書、電子雜誌、下載版軟體、虛擬商品…等）
- 已拆封之個人衛生用品。（如：內衣褲、刮鬍刀、除毛刀…等）
- 若非上列種類商品，均享有到貨7天的猶豫期（含例假日）。
- 辦理退換貨時，商品（組合商品恕無法接受單獨退貨）必須是您收到商品時的原始狀態（包含商品本體、配件、贈品、保證書、所有附隨資料文件及原廠內外包裝…等），請勿直接使用原廠包裝寄送，或於原廠包裝上黏貼紙張或書寫文字。
- 退回商品若無法回復原狀，將請您負擔回復原狀所需費用，嚴重時將影響您的退貨權益。
商品評價