軍事傳播向運算轉
活動訊息
內容簡介
本書分別以文本探勘、社會網絡分析、語料庫分析、資料探勘等大數據相關的運用取徑，在遭遇新傳播科技影響下的軍事傳播範疇中的應用作為主軸，探索軍事傳播研究像運算轉之可能性。
英文內容大要： The development of communication technology is changing the publics’ lifestyle, including social behavior, information preceding procedure, and entertaining — this changing of lift style left enormous information online, such as shopping decision, conversation on public agendas, and media using footprint. While these so-called “digital footprint” data are collectible, the communication landscape is expanding to solve research difficulties that previous research paradigm cannot solve. This crux trends would impulse social science paradigm shifting. Variety of unique research challenges are considered possible while big data and computational data are available. This book is elaborating this trend into two ways, including theoretical framework constructing and practice case studies. The editor-in-chief is brought in some vital points of military communication issues, such as data mining, text mining, and corpus content analysis to explore the focal point of military communication research.
英文內容大要： The development of communication technology is changing the publics’ lifestyle, including social behavior, information preceding procedure, and entertaining — this changing of lift style left enormous information online, such as shopping decision, conversation on public agendas, and media using footprint. While these so-called “digital footprint” data are collectible, the communication landscape is expanding to solve research difficulties that previous research paradigm cannot solve. This crux trends would impulse social science paradigm shifting. Variety of unique research challenges are considered possible while big data and computational data are available. This book is elaborating this trend into two ways, including theoretical framework constructing and practice case studies. The editor-in-chief is brought in some vital points of military communication issues, such as data mining, text mining, and corpus content analysis to explore the focal point of military communication research.
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