Employee Engagement
Employee Engagement
內容簡介
In today's competitive business scenario every enterprise wants to gain profits and success of the organization. The success of the business depends upon the performance and commitment of the employees towards their work. When the employees put full efforts to make themselves engaged in their work only then they can provide excellent customer service, innovative products, good interpersonal relationships which all are the mantras to get success in this competitive business environment. Because organizations have recognized the importance of employees so they are aligning the human resource strategies with the business strategy to make them highly committed, involved and engaged. The application of Strategic Human Resource Management Practices is growing rapidly as an assured method of higher productivity, higher retention, less absenteeism, less attrition, employee empowerment, employee engagement and faster growth, which is regarded as the hallmark of competitive advantage and corporate excellence. The human resources represent the strength, ability, skill, knowledge, enthusiasm, attitude towards work, competence and decision making powers for the achievement of organizational vision, mission and goals. During the past few years the various work issues and opportunities in the global world market have created different work force strategies. Several organizations have identified that the human resources are the core competencies for their organization which differentiates them from their competitors. The importance of the effective human resource strategies is also increasing day by day as the importance of human resource is enhancing in the present fast changing socio-economic scenario. Now every organization is making efforts to closely integrate human resources with the planning and decision making of the organization as a part of the strategic human resource management. Today's organizations are competing very extensively and human resources are considered as strategic partner. The innovative and competitive strategies are made to integrate their role and responsibilities with the organizational goal. Therefore, the focus of every organization is to use the capabilities, knowledge and capacity of employees through deploying different strategies taking in view the organizational vision, mission, goals and needs of the employees to making them satisfied, motivated and engaged in their work. Many companies especially services selling realized that the expenditure on their employees is more than a cost. Employees in service sectors are the representative of the business and organization as they interact with customers directly at every level and create the lasting impressions. This book is based on a study that focuses on the evaluation of comparative employee engagement in the banking institutions in the selected public and private sector banks in Punjab in India. As the role of banks in promoting the economic and social welfare for the betterment and advancement of the life of the community is well recognized. This study will help to examine the employee engagement and its related variables in banking sector.
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