Integrated Marketing Communication

Now in its fourth edition, this comprehensive text offers a classroom-tested, step-by-step approach

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Business Alchemy

Welcome to the realm of Business Alchemy, where ordinary individuals possess the power to transform

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Drink

First published in 1951, this was the last book by Hermann Levy who died in 1949 before it was fini

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Alcohol Problems in Employment

First published in 1981, this book reviews the evidence relating to the general effects of alcohol

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Advances in Group Processes

Advances in Group Processes publishes theoretical analyses, reviews, and theory based empirical cha

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Academic Entrepreneurship

This book explores different aspects of entrepreneurship from both an academic and a commercial poi

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How to Prepare a Business Plan

Are you ready to embark on an exciting journey as an entrepreneur? Do you want to ensure that your

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Success in Your Business

Unlock Your Potential: Become a Successful Entrepreneur with "Success in Your Business"Have you eve

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How To Manage Money

It is inevitable. Most individuals among us are devoid of the essential financial management skills

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The Nature of the Economy

This book explores the deep meaning--the nature or essence--of the economy and its fundamental comp

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Your Certificate Is Not Your Meal Ticket

Your Certificate Is Not Your Meal Ticket: Develop Your Skills, Talents And Find Your Passion is a g

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Central Bank Ratings

When the global financial crisis broke, central banks in both the US and the UK undertook massive a

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Green Digital Finance and Sustainable Development Goals

This book aims to fill the literature gap on digital instruments and FinTech in enhancing green fin

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A Guide to Recruiting Your Next CEO

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The laws of the BetaCodex

The laws of the BetaCodex: Here you find them explained in a concise, yet easy-to-grasp, and highly

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ABC Playbook for Leadership Success

Why a "playbook"? Because learning should be FUN!This playbook is designed to help you develop and

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Blockchain-Based Digitalization of Logistics Processes-Innovation, Applications, Best Practices

Blockchain technology is becoming one of the most powerful future technologies in supporting logist

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The Theory of Business Enterprise

This work has been selected by scholars as being culturally important, and is part of the knowledge

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The Theory of the Leisure Class

This work has been selected by scholars as being culturally important, and is part of the knowledge

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Advances in Management Accounting

Volume 34 of Advances in Management Accounting uses a variety of methods, from experiments to surve

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Book Marketing Secrets

Your message is strong The book is finished. How do you solve the anxiety of "What's next?" Writing

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Korean Wave in South Asia

This book is a systematic investigation of Korean cultural wave in South Asia, discovering and anal

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The Control and Manipulation of Money

Part 1 is a tutorial on basic economics, covering wealth, money, prices, capital, rent, labor, econ

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Warranty Chain Management

This book aims to provide a systemic viewpoint for enterprise to establish the warranty chain manag

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The Online Business Academy for FBA

Want to set up a lucrative new online business that sets you free to live YOUR life?Desperate to be

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The Sustainability of Hemp

The cannabis plant, as a hemp, could contribute better than previously thought to achieving the goa

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A Practical Guide to SAP Integration Suite

This book covers the basics of SAP's Integration Suite, including a broad overview of its capabilit

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The Strategic Marketing of Science, Technology, and Medical Journals

This book analyzes the various economic and marketing strategies utilized by the five major STM com

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Outsource Your Marketing

Have you previously had bad experiences outsourcing your marketing because the people you hired fai

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The 2-Hour Workshop Blueprint

Even for experienced facilitators, putting together a 2-hour workshop can be daunting.Where to star

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Course Creation Simplified

Learn How To Build World-Class Online Courses - From Jimmy Naraine, Mindvalley Author and Udemy Par

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SAP Ui Frameworks for Enterprise Developers

Dive into the world of SAP UIs and begin your journey to becoming a development expert. In this boo

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Leading Business Teams

In a rapidly changing world, businesses must create a high-performing, metrics-driven workplace env

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Marketing Analytics

Are you new to marketing or struggling to get started with understanding marketing analytics? Do yo

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Practicable Artificial Photosynthesis - The Only Option Available Today for Humankind To Make Energy, Environment, Economy & Life Sustainable on Earth

The "Practicable Artificial Photosynthesis (PAP)" technology described in this book facilitates one

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Marketing in Culturally Distant Countries

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Impact Investing

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The Virtues of Green Marketing

This open access book explores the idea that corporate rhetoric can be a force for good. In develop

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The Five Emotions That Stop Success in Coaches, Clients, and Creatives

This book uniquely identifies the five key emotions that prevent clients from reaching their full c

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Sustainable Governance in B Corps

This book aims to develop the theme of non-financial reporting and the necessity of pursuing sustai

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ASQ Pocket Guide to Root Cause Analysis

All organizations experience unintended variation and its consequences. Such problems exist within

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Robots, Dorks or Old Men

Dr. Jason Van Duyn, CFP is in the top 1% of advisors at LPL Financial, the biggest independent brok

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The Mistakes That Make Us

Recipient of the Shingo Publication AwardIn The Mistakes That Make Us, Mark Graban, author of the b

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The Ancestors Within

Your ancestors have waited your whole life for this moment. . . . . . and the next! What if you had

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Corporate Governance, Social Responsibility, Innovation, and Sustainable Business Development Goals

This book focuses on the key concepts and contemporary issues related to corporate governance, soci

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Passive Income

This is true whether your goal is to make a million dollars a year or a few hundred dollars a week.

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The Science of Protection

Protection is the New Fair Advantage for Any Leader, CEO & InvestorIn order to protect achievement

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Digital Marketing

How do you come up with the right digital marketing strategy for your business? How to go about cre

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