![J.L. Hill Printing Co.'s Directory of Wilmington, N.C. [1900]; 1900](https://cdn.kingstone.com.tw/english/images/product/5410/9781015095410.webp "J.L. Hill Printing Co.'s Directory of Wilmington, N.C. [1900]; 1900")
$100M Leads
You can get 2x, 10x, or 100x more leads than you currently are without changing anything about what you sell...This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.The problem is - most business owners don't know how to get leads.I wrote this book to solve your LEADS problem.Today, our companies generate 20,000+ new leads per day across sixteen different industries. And, they do it using the eight "never-go-hungry" playbooks inside. Once you see them, you can't unsee them. They're so powerful, they work without your permission.Inside you will find......The easiest way to get another five customers tomorrow...The hook-retain-reward system to transforms content into leads...The 6-part ad framework that gets more people - especially strangers - to want what you sell...The one question that immediately turns any stranger (no matter how cold) into a hot lead...The 7 direct referral methods responsible for 30% of my sales...The affiliate playbook that gets hundreds of other businesses to advertise your stuff for free...The agency agreement that gets them to teach you their lead-getting secrets at no cost...The how-to-get-people-off-the-streets-and-getting-you-leads in under 2 weeks framework...and everything else that got our companies boatloads of leads...fast.And the best part is...you can use these playbooks to get more leads within an hour of reading this book. You just have to know where to look...and the first place is inside.
The Changing World of the Executive
Peter Drucker won wide acclaim as the founder of the discipline of management and as the most influential thinker and writer on modern organizations. The wealth of essays he published at the height of his career are surprisingly relevant today, even prescient. His writings are still strongly informing the practice of management, whether in corporations, not-for-profit entities, or government agencies. The Changing World of the Executive brings together forty of Drucker's essays - most of them originally published in the Wall Street Journal from 1975 to 1982. While covering a range of topics, the essays collectively seek to answer a question that's as urgent as ever: "How can managers better understand and fulfill the new duties and responsibilities created by their constantly transforming world?" Each selection is as relevant and thought-provoking today as it was when first written. Reflecting the author's international viewpoint, an entire nine-essay section is devoted to emerging developments in global business and their implications for the executive's role. Forward-thinking and insightful, The Changing World of the Executive delivers a treasure trove of wisdom from one of the world's most renowned management thinkers.
The 7 Hidden Traps That Sink Book Launches And How To Avoid Them
Why Multi-Generational Teams in Companies Win Faster and Work Better
The Art of War
The Art of War: What Sun Tzu Actually Teaches About Strategy is a focused interpretation of one of history's most studied texts. Rather than repeating familiar quotes, it examines how strategy functions in real conditions where uncertainty, pressure, and incomplete information define outcomes.This book clarifies the principles behind positioning, timing, deception, and cost control, showing how effective strategy minimizes conflict rather than escalating it. It reframes The Art of War as a system of decision-making, not a collection of tactics.By stripping away misinterpretations and surface-level readings, this work provides a clear lens for understanding how outcomes are shaped before action begins.
Five Eyes on the Fence
Five Eyes on the Fence: Protecting the Five Core Capitals of Your Business debunks the myth that a business's health is judged by its bottom line alone-by its financial capital.Instead, the book proves that financial capital is a byproduct of four other capitals: Human capital, is defined by a company's and its employees' soft and ingrained attributes like personalities, intelligences, behavioral traits, values, attributes, and motivators;Intellectual capital, defined by the company's and its employees' knowledge and experience;Social capital, or the company's network of people and associates; andStructural capital, the glue that holds all of these capitals together in the form of processes, systems, and modes of delivering a product or service.By exploring both positive and negative case studies, readers learn to consider these five capitals as an intricate web, making decisions according to the interplay between each of the capitals rather than focusing all of their energies on the cold, hard, and logic-driven financial statement.
The Death of Deposits, How Banks Can Turn the $124 Trillion Wealth Transfer into Their Greatest Opportunity
Every year, more than 2.8 million Americans die, and most of them leave behind bank accounts, beneficiaries, and families who suddenly discover that their loved one's financial institution has no idea what to do next.The result is predictable: 70% of heirs switch banks within twelve months of an account holder's death. Multiply that by the $124 trillion in wealth transferring between generations by 2048, and the banking industry is staring down the largest deposit attrition event in American financial history - one that most institutions are completely unprepared for.The Death of Deposits is the definitive guide for bank executives, fintech leaders, and financial industry strategists who want to stop losing to a problem they can see coming. Martha Sylla Underwood, the founder and CEO of Prismm Inc., the company building estate orchestration infrastructure for financial institutions, draws on deep industry research, regulatory analysis, and real-world implementation experience to lay out exactly why banks fail families during estate settlement, and precisely what it takes to turn that failure into a competitive advantage.This book maps the operational tangle, the technology debt, the regulatory maze, and the human capability gaps that make estate processing so painful for both families and institutions. More importantly, it builds the complete playbook for transformation: the business case, the implementation roadmap, the ROI model, and the infrastructure decisions that separate the institutions that will capture the generational wealth transfer from the ones that will watch it walk out the door.The $124 trillion is already in motion. The families are already deciding. The only question is whether your institution will be ready.
Nonprofit Marketing Excellence
Nonprofit Marketing Excellence: Building Your Marketing Momentum to Reach More People and Do More Good is a comprehensive, practical guide designed to help nonprofit organizations transform their marketing from scattered efforts into a structured, sustainable system that drives real impact.Many nonprofits struggle not because they lack passion or purpose, but because their marketing efforts are inconsistent, reactive, or overly dependent on limited staff capacity. This book addresses that challenge head-on by providing a clear, step-by-step framework that connects strategy to execution-ensuring that every marketing activity contributes to measurable mission outcomes.Built around a proven five-pillar model-Movement (organizational clarity), Market (audience understanding), Message (value proposition), Media (channel strategy), and Mechanics (execution systems)-this book walks readers through the complete process of building a modern nonprofit marketing engine. Each section breaks down complex concepts into practical tools, real-world examples, and actionable steps that organizations can implement immediately.Readers will learn how to clearly define their mission and positioning, identify and engage multiple stakeholder audiences, and craft messaging that resonates with donors, volunteers, and community members alike. The book also provides detailed guidance on optimizing websites, leveraging email marketing, building effective social media strategies, and using search and content marketing to increase visibility and engagement.Beyond tactics, Nonprofit Marketing Excellence emphasizes the importance of systems-helping organizations develop repeatable processes, implement marketing automation, and establish meaningful measurement and reporting practices. It also addresses one of the most critical challenges nonprofits face: sustaining marketing success despite limited resources and staff turnover by building internal capacity and a strong marketing culture.Whether you are a nonprofit leader, marketing professional, board member, or student, this book serves as both a strategic roadmap and an operational playbook. It bridges the gap between knowing what to do and actually doing it-empowering organizations to build momentum, reach more people, and ultimately do more good in the communities they serve.
Buyer Sense Conversations
What happens when modern selling no longer matches how decisions are actually made?After two decades inside enterprise organizations, including leadership roles at IBM and Microsoft, Petra Wagner found herself sitting on the other side of the table - as the buyer. What she experienced there reshaped how she understands B2B sales. Buyers are not stalling because they lack information. They are stalling because no one is helping them make sense of it.In complex B2B environments, decisions rarely fail in the meeting. They fail afterward, inside internal conversations sellers never see. Stakeholders disagree. Risk feels personal. Information overwhelms rather than clarifies. Even strong solutions collapse under the weight of uncertainty.Buyer Sense Conversations is not another sales methodology. It is a shift in role.In this book, Wagner introduces a practical, structured framework built around one core idea: progress happens when buyers feel clear enough to move. She outlines the Seven Buyer Sense stages-ORIENT, DECODE, DISTURB, REFRAME, ALIGN, PRIORITIZE, and MOBILIZE-showing how founders and B2B sellers can stabilize decisions instead of pressuring them.Inside these pages, she demonstrates how to reduce cognitive overload, navigate stakeholder misalignment, and replace persuasion with sensemaking. Readers learn how to ask questions that create insight, build alignment they may never witness directly, and help buyers construct a narrative they can defend long after the meeting ends.This is not about closing harder. It is about clarifying better.For founders selling without brand safety, for sellers navigating long cycles and stalled deals, and for leaders tired of "no decision" outcomes, this book offers something more durable than tactics.It offers a way to lead conversations that create confidence.Because clarity is not a feature of the sale. It is the condition for it.
