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The Hidden Wealth of Customers
Harvard 出版Introducing "return on relationship" with your most valued customers The traditional model of growi
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Trade and Civilisation in the Indian Ocean
Ingram 出版Before the age of Industrial Revolution, the great Asian civilisations - whether located in the Mid
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The Great Depression
By examining the uneven fate of manufacturing industries during the 1930s, Michael Bernstein presen
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The Return of Scarcity
In recent years the distinguished Australian economist, Dr. H.C. "Nugget" Coombs has worked, spoken
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The Politics of the World-Economy
In these essays, written (with one exception) between 1978 and 1982, Immanuel Wallerstein elaborate
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The Corporate Reconstruction of American Capitalism, 1890-1916
At the turn of the twentieth century American politics underwent a profound change, as both regulat
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Money and the Morality of Exchange
This volume deals with the way in which money is symbolically represented in a range of different c
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Good Works
Ingram 出版Businesses can do well by doing good -- Kotler, Hessekiel, and Lee show you how! Marketing guru P
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The Idea of Luxury
In this far-ranging and innovative study Christopher Berry explores the meanings and ramifications
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Forging Industrial Policy
The United States, France, and Britain use markedly different kinds of industrial policies to foste
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The East in the West
The East in the West reassesses Western views of Asia, which much European history and social theor
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Get Up to Speed With Online Marketing
FT Press 出版This book shows you how to get up to speed with online marketing and go where your market is so you
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Mad in Action
Ingram 出版Do you desperately need a change in your workplace? Are you making an impact in the marketplace?
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The Principles of Banking
Ingram 出版The ultimate guide for bank management: how to survive and thrive throughout the business cycle An
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Writing Winning Business Plans
Bzk Pr Llc 出版To win in business requires a winning business plan. To write a winning business plan requires read
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Why Good People Can't Get Jobs
Ingram 出版Peter Cappelli confronts the myth of the skills gap and provides an actionable path forward to put
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The Malign Hand of the Markets
McGraw-Hill 出版WHAT'S THE MATTER WITH WALL STREET? And How Do We Fix It? Even after the global financial meltdown
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Smart Retail
FT Press 出版The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new c
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Likeonomics
Ingram 出版How to become a trusted resource for consumers in a society of constant manipulation People decid
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Start Something That Matters
Spiegel & Gr 出版The incredible story of the man behind TOMS Shoes and One for One, the revolutionary business model
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How Much Can I Make?
Ingram 出版The single most important task for a prospective franchisee (or small businessperson) is to prepare
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Customer Centricity
A powerful call to action, Customer Centricity upends some of our most fundamental beliefs about c
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Financial Literacy for Managers
Ingram 出版The language of business In order to understand how your business is performing right now and to e
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Blocked by Caste
Ingram 出版This book explores contemporary patterns of economic discrimination faced by Dalits and religious m
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Leadership by Example
Thomas Dunne 出版All of us have the potential to become leaders. Very few of us are leaders all the time, but we all
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The Good Fail
Ingram 出版An inside look at how companies and executives rise and fall, with important lessons for all aspiri
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$100 Startup
Currency 出版Lead a life of adventure, meaning and purpose--and earn a good living. "Thoughtful, funny, and co
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Private Equity
Ingram 出版An authoritative guide to understanding the world of private equity (PE) investing, governance stru
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Mastering Elliott Wave (Bloom
Bloomberg Pr 出版An innovative approach to applying Elliott Wave Principle By convention, most Elliott Wave Principl
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