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Making Ads Pay
Dover Pubns 出版Why does one ad succeed, while another fails? This classic by a veteran copywriter analyzes hundred
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Marketing Places
Free Press 出版Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in
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Managing in Developing Countries
Free Press 出版With hundreds of examples, James E. Austin shows how managers must interact with Third World govern
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Content Marketing
Que 出版If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think l
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E- Learning by Design
Ingram 出版Since the first edition of E-learning by Design, e-learning has evolved rapidly and fringe techniqu
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Zero to 100,000
Que 出版"I work in digital media publishing, yet I've struggled, like most of the business world, to unders
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Supply Chain Planning and Analytics
Ingram 出版Every company must continually wrestle with the problem of deciding the right quantity and mix of p
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The 5 Levels of Leadership
Center st 出版True leadership isn't a matter of having a certain job or title. In fact, being chosen for a positi
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The End of Progress
John Wiley 出版A cold, hard look at how modern economics has failed us and why we need a new measure of progress
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Boomerang
W W Norton & 出版The tsunami of cheap credit that rolled across the planet between 2002 and 2008 was more than a sim
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Corporate Success
Iuniverse 出版Organizations spend huge amounts of time developing strategies, and yet so many of them fail to yie
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Zero-Time Selling
Ingram 出版In today's fast-paced information-driven economy, customers want to make informed buying decision a
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Think and Grow Rich
J P Tarcher 出版The ultimate edition of the all-time prosperity bestseller! Think and Grow Rich by Napoleon Hill h
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Mastering the Vc Game
Portfolio 出版"Read this book right now so you can look your potential VC in the eye with confidence." -David Mee
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Managing the Knowledge Intensive Firm
Routledge 出版Over the last decade, there has been a substantial rise in the number of knowledge-intensive firms.
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The Fall of the House of Forbes
Griffin 出版Forbes: the legendary name in finance journalism. Synonymous with wealth, grand excess, glamour, an
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Brandwashed
Ingram 出版From the bestselling author of Buyology comes a shocking insider's look at how today's global giant